This blog post covers:
FACTORS THAT INFLUENCE BOX OFFICE
WARP
- Factors that influence box office
- Why Working Title is successful and Warp isn't
- Digitisation of the film industry
- BBFC and MPAA
FACTORS THAT INFLUENCE BOX OFFICE
WARP
- Why Warp can't produce any genre besides social realism and horror - (and comedy - 4 Lions -'suicide bomber comedy'
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- Warp X makes lots of horror - similarity between horror and social realism - both lack CGI, IP, stars. Warp X doesn´t have access to a high budget and has to stick to these genres as they have a lack of budget.
- If they were bought by a conglomerate, they would be able to diversify to different genres.
WORKING TITLE
- Working Title have the budget to diversify into different genres.
- They can use CGI and SFX for Sci-Fi genres such as in Paul
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- They also can afford IP such as the Bridget Jones franchise as it was originally a novel
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BILLIE ELLIOT
- Outliar for Working Title - WT2 - low budget end - Psuedo Indie
- Low budget and social realism (around $2m budget)
- Grim setting, accents, working class
- Appealed because of feel good ending - ties in with American Dream
- Warp don't usually have feel good endings
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WHY WORKING TITLE IS AND WARP ISN'T SUCCESSFUL
KEY:
WHY WORKING TITLE IS AND WARP ISN'T SUCCESSFUL
KEY:
Working Title
Warp
- Star-power
- BRIDGET JONES'S DIARY (Maguire, 2001)
- Hugh Grant, Renée Zellweger, Colin Firth
- Can afford A-listers (budget of $26m)
- Use for star billing on advertisement (posters)
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- LE DONK AND SCOR-ZAY-ZEE (Meadows, 2009)
- No A-listers
- Can't afford (budget of only £48k)
- Doesn't appeal to audience as much
- CGI and SFX
- PAUL (Mottola, 2011)
- Sci-fi comedy genre
- Can afford to use CGI and SFX (budget of $40m)
- Appeals to audience
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- No movie with CGI or SFX
- Product Placement
- ABOUT A BOY (Chris Weitz and Paul Weitz, 2002)
- Product placement of Bang and Olufsen and Phillips
- Companies use these Big 5 movies to advertise their products
- No movie with product placement
- Their movies don't get a lot of recognition so companies won't bother paying them to include their products
- Tie-ins
- BRIDGET JONES'S BABY (Maguire, 2016)
- Softis toilet role tie-in
- Poster for Bridget Jones's Baby on the packaging
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- No movie with tie-ins
- Tentpole/Budget
- GREEN ZONE (Greengrass, 2010)
- Starring Matt Damon
- Tentpole (budget of $100m)
- LE DONK AND SCOR-ZAY-ZEE (Meadows, 2009)
- 5 day shoot
- Budget less than 1% of Green Zone (budget of £48k)
- Genre
- SHAUN OF THE DEAD (Wright, 2004)
- Can afford to do any genre they want ($6.1m)
- Even hybrid genres such as the zom-rom-com
- Don't show as many representations
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- TYRANNOSAUR (Considine, 2011)
- Can't afford to do different genres (£750k)
- Mainly stick to social realism genre
- Show different representations
- Franchise
- BRIDGET JONES'S DIARY (Maguire, 2001)
- BRIDGET JONES'S BABY (Maguire, 2016)
- Franchise with book and second movie
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- THIS IS ENGLAND (Meadows, 2006)
- Became a short TV show
- Horizontal Integration
- Vertical Integration
- NBC Universal an example of vertical integration
- Working Title being a production company
- Warp does not own distribution and exhibition/exchange companies
- IP
- LES MISÉRABLES (Ly, 2019)
- Originally a novel
- Can afford to pay intellectual property (budget of $61m)
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- Can't afford to pay IP
- China
- Second biggest film market in the world
- A quota of 34 movies per year
- Working Title could achieve this
- Warp could never
DIGITISATION OF FILM INDUSTRY
WARP
WARP
- Warp X and Warp Australia are subsidiaries of Warp Films
- Le Donk and Scor-Zay-Zee (Meadows, 2009)
- £48k budget and 5 day shoot
- Warp X
- Founded 2005
- Digital film studio
- Budgets usually between £400k and £800k
- Filmography
- UK Film Council
- Now BFI (British Film Institute)
- Encourages development in British film
- Uk Film Council and National lottery gave a fund to Warp X to produce digital movies
- A lot cheaper - each movie print was roughly £5k - now blu-ray, hard drive and streaming are practically free
- Benefits indies as it is a lot cheaper
- Usually movies do a US release before the rest of the world - Avatar (Cameron, 2009) challenged this and had a worldwide release at the same time.
BBFC AND MPAA
It appears that age ratings are harsher on indie movies rather than movies produced by the Big 5 (20th Century Fox, Paramount Pictures, Walt Disney Pictures, NBC Universal and Warner Bros.). In this blog post I will be looking at different movies from the Big 5 conglomerates, NBC Universal and Warner Bros. as well as indie movies from the production company Warp.
BBFC RATINGS
MPAA RATINGS
BRIDGET JONES'S BABY
Often, the age rating won't be the same in different countries due to the culture and how that country views specific topics. For example, the movie Bridget Jones's Baby, directed by Sharon Maguire and released in the year 2016, has different age ratings in different countries.
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BBFC
MPAA
The BBFC (British Board of Film Classification) rated Bridget Jones's Baby a 15 for the use of strong language and sex references, however, MPAA (Motion Picture Association of America) rated it R, meaning people under the age of 17 require an accompanying parent or guardian.
OTHER
In Germany, anyone can watch this movie however, in Russia, the age rating is 18+.
THE WORLD'S END
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BBFC
MPAA
OTHER
THE DARK KNIGHT
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BBFC
MPAA
OTHER
The tentpole movie, The Dark Knight, directed by Nolan and released in the year 2008 has an arguably ridiculous age rating. There is a lot of gore and violence, for example, a scene where the Joker impales someone in the eye with a pencil. If this was an indie movie, the rating would almost definitely be much higher. Critics believe this movie should be at least a 15, however BBFC defended their ratings.
THIS IS ENGLAND
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BBFC
OTHER
It appears that age ratings are harsher on indie movies rather than movies produced by the Big 5 (20th Century Fox, Paramount Pictures, Walt Disney Pictures, NBC Universal and Warner Bros.). In this blog post I will be looking at different movies from the Big 5 conglomerates, NBC Universal and Warner Bros. as well as indie movies from the production company Warp.
BBFC RATINGS
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| BBFC ratings |
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| MPAA ratings |
Often, the age rating won't be the same in different countries due to the culture and how that country views specific topics. For example, the movie Bridget Jones's Baby, directed by Sharon Maguire and released in the year 2016, has different age ratings in different countries.
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BBFC
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| BBFC Bridget Jones's Baby |
MPAA
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| MPAA Bridget Jones's Baby (IMDb) |
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| MPAA Bridget Jones's Baby (Parent Previews) |
OTHER
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| Other certifications |
In Germany, anyone can watch this movie however, in Russia, the age rating is 18+.
THE WORLD'S END
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BBFC
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| BBFC The World's End |
MPAA
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| MPAA The World's End (IMDb) |
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| MPAA The World's End (Parent Previews) |
OTHER
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| Other Certifications |
THE DARK KNIGHT
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BBFC
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| BBFC The Dark Knight |
MPAA
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| MPAA The Dark Knight |
OTHER
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| Other Certifications |
The tentpole movie, The Dark Knight, directed by Nolan and released in the year 2008 has an arguably ridiculous age rating. There is a lot of gore and violence, for example, a scene where the Joker impales someone in the eye with a pencil. If this was an indie movie, the rating would almost definitely be much higher. Critics believe this movie should be at least a 15, however BBFC defended their ratings.
THIS IS ENGLAND
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BBFC
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| BBFC This is England |
OTHER
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| Other Certifications |
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